Public Awareness Survey 2003

In 2003 we commissioned MORI, together with the Parliamentary and Health Service Ombudsman, to carry out a joint survey of the general public and advisory organisations to establish the level of awareness of our two organisations. The full report together with a summary are available here as downloads - see panel on the right.

We asked MORI to do this work for us in order to have a sound basis of knowledge on which to plan the future development of the role of our respective organisations in helping to raise the standard of delivery of public services.

We welcome the results of the research carried out by MORI. The findings show the current levels of awareness among different sections of the population and the key role of the advisory sector in enabling access to our services. They also provide important insights into the way in which people view public services and the usefulness, or otherwise, of complaining. And they give us reliable information about the way our organisations are perceived by our potential customers and the areas in which we need to improve what we do.

In the light of these findings both organisations are formulating plans to address the issues raised. We are, for example, developing an outreach programme aimed at making sure that all those who need our services will have sufficient knowledge about us and easy access to us. We will also be strengthening our links with Citizens Advice and other advisory organisations both nationally and locally and working to raise our profile with other key voluntary groups. In addition we are taking steps to make sure that we are sufficiently flexible and responsive to the needs of individual complainants.

We would welcome any comments you may have on the results of the survey.

Date Updated: 24/11/08